An SSL certificate isn't just for eCommerce anymore. It is very important as well for realtors to have a secure website when it comes to viewer trust and sharing information on your website as they register to save searches, receive new listings via email, request a home evaluation, etc. In search results, viewers are more … Continue reading Does Your Website Have an SSL Certificate?
Google Analytics is a comprehensive platform that tracks and analyzes your website's traffic. But a lot of folks find it intimidating and challenging to use. Understanding how to get some basic information from the Google Analytics platform can give you a pretty good insight into how your website is working for you. There are four … Continue reading A Glimpse Into Google Analytics
There's an SEO tutorial in the To Do section of your Point2 Agent online office area. While this is a great tool for agents wanting to do their own website optimization, there are some confusing numbers in there that I wanted to point out to you... SEO TITLE SECTION – they mention there’s a ** … Continue reading The Point2 Agent SEO Tutorial
"Do Meta Keywords Matter Anymore?" The answer is NO (according to Matt Cutts back in 2009), but I still tell clients to fill something in there, just confusing as this looks like it could be a title tag a lot of time with the meta keyword field. Here's some basics that I follow... Title Tag … Continue reading What Matters in Your Metatags
For many years now, SEO folks optimizing images have included search-friendly phrases in the ALT text with the confidence that many of the search engines considered the contents of ALT text when determining relevancy. Has this changed? YES... None of the major search engines consider ALT text in determining relevancy to a web page. According … Continue reading Is ALT Text Important in SEO?
I have clients that have had a domain so long they don't remember where they purchased it. Your website is one thing, but knowing about your domain's settings is another. None of us are getting any younger either and there's so many things to keep track of nowadays! Whenever you need to look up information … Continue reading WHO.IS Domain Lookup – You’ll Want to Save this Website!